Opportunity
It is often the case that nonprofit firms fall behind in
technological and infrastructure needs.
This is due to the fact that these firms do not reinvest income in the
same manner as for profit and government sector counterparts. One issue that arises from this lack of
investment is that nonprofit firms tend to fall behind technologically. When these firms fall behind they fail to
stay on the same competitive level as other nonprofits, for profits and governmental
firms. Currently nonprofit firms must
use existing funding or grants to upgrade their technology. Because these firms are designed to put as
much funding as possible towards their missions they often times go without
competitive technology. I believe this
will be a continuous opportunity as new technology is continuously
emerging. There currently are few firms
that offer the services this idea wishes to execute. Most of the few firms that do exist are for
profit distributors. As a nonprofit we
would qualify to compete for government and private grants that may be able to
drop our fees below market value.
Innovation
The service that this firm would provide would be vending
computer science technology to nonprofits at, or below, wholesale pricing. The first few steps to this would include
solidifying relationships with wholesale distributors and securing 401(c)3
(nonprofit) status. As with most
nonprofits our income will be a researched mix of service fees, grants, and
donations. We will work with wholesale
distributors to ensure the lowest pricing possible. Our income that does not go to operating
costs and salary will then be applied to the products we purchased, thus,
lowering the pricing by that much to our clients. Because our pricing is somewhat determined by
competing for government grants our pricing model will be continuously
fluctuating. Service fees will be
charged for consultation on technology purchases, however, this will vary firm
to firm.
Venture Concept
Packaging may not be an issue as we will be purchasing technology directly from manufacturing sources. In the primary stages, our firms marketing does not need to appear on the packaging. Theoretically, price points will be below market cost. This is something this firm will rely on to attract clientele. Depending on the size of order distribution will vary. If the order is small, we will need to couple it with orders from other clients. This will entail breaking up the shipment as it arrives and reshipping to multiple firms. This may be an opportunity to brand packaging with our firm’s logo. If the order from the client is sufficient to warrant a full wholesale order, then may be able to ship the order direct from the manufacture to the client. Distribution will be in the form of shipping using an appropriate shipping company for each order. It may be the case that the size of the order will determine who will receive the shipping contract on case by case basis. Ideally customer support for products purchased will be handled by the manufacturer. Because most orders will consist of computer related goods this is probably the most appropriate method. These systems will likely come with limited, or extended warranties. This firm would also like to be able to build shipping insurance into cost. Thus, shipping firms would be the firms to address issues that arise from that. The customer experience will include limited interaction with this firm’s staff.
The firms major advantage may be lack of completion. With few firms, nonprofit or for profit, performing this specific service the barriers to entry dealing with completion will be few. Also, because this is nonprofit startup costs will mainly be covered by grants and donations. This makes the risk of entering the market much easier to handle.
In the future this firm may be able to offer other services to clients. For example, social media marketing consultation. This service may be a staff member who will spend x amount of hours helping a nonprofit firm establish, and maintain, social media as a marketing tool. Other services that may be offered in the future may be software training, minor coding training, online accounting training, etc.
Beyond the initial launch of this venture, and following a
few years as director, I would like to sit on the board of directors. This would give me professional time to
establish new ventures in the nonprofit sector.
My specialty lies in non-government organizations and their relationship
to government organizations in post disaster scenarios. So maybe something in that arena.
Hello Brett,
ReplyDeleteYour venture concept is very well organized and detailed. However I am a little confused why a non profit would not be allowed to invest in better technology? Wouldn't that be an expense? I am not sure since I am not an accountant. That would really give you an edge over the competition. You need to do what you can in this tough industry. Keep up the great work.
Hi Brett,
ReplyDeleteYour blog post was very well thought out and you’ve definitely done your research. I’ve worked with some nonprofits before and it’s very true that they’re not always the most technologically savvy. These nonprofits then struggle because of their lack of technological structure. I think it is great how in depth you’ve gone with your idea and I think it could be a success! Good job!
Hey Brett,
ReplyDeleteI think you did a very good job clearly organizing your venture concept. The need is clear and you did a great job explaining what your business is attempting to accomplish. Along with maintenance of your business relations, you may also need an employee to help teach the new technology to the employees of the firms purchasing your technology because technology can only take you as far the person operates it knows what they are doing. I think your business will help take many nonprofits into the future and that is most definitely needed.